AriZona Beverages
Packaging
Logo & Branding
Print Materials
Displays
While working for Arizona Beverages:
- Responsible for art direction, packaging design, marketing, and positioning.
- Recruited to the flavoring team to taste test all new creations.
- Created all initial social media for Arizona.
- Managed an in-house art staff as well as all routing artwork from ancillary design agencies.
- Worked closely with salesforce, product development, and executive team to grow, market share 9.5% increase within five years.
- Led rebranding of the company website and marketing materials
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