While working for Arizona Beverages:

• Responsible for art direction, packaging design, marketing, and positioning.
• Recruited to the flavoring team to taste test all new creations.
• Created all initial social media for Arizona.
• Managed an in-house art staff as well as all routing artwork from ancillary design agencies.
• Worked closely with salesforce, product development, and executive team to grow, market share 9.5% increase within five years.
• Led rebranding of the company website and marketing materials